Simple Chat
5-minute setup
For small and mid-sized firms

An AI chatbot for law firms that handles intake, so partners handle cases

Pre-qualify potential clients, gather case context, and route only matters that fit your practice. Stop spending an hour each morning on inquiries that aren't yours.

50 free credits, no card Live in minutes Cancel anytime

A familiar partner's morning?

Initial contacts eat time and energy that should go to billable work.

70% of inquiries aren't your practice area

A family lawyer fields divorce calls all morning. Two of them are actually employment disputes. Your intake just absorbed a free consultation that goes nowhere.

Real prospects can't get through

While you're talking to someone you can't help, the perfect client is leaving a voicemail and calling another firm.

Contact form leads are useless

"Need help with a contract." No context, no jurisdiction, no urgency. By the time you call back, the prospect found someone else.

Conflict checks get done after the call

Forty minutes into a consultation, your associate realizes there's a conflict. Time gone, awkward call to end, no fee.

How Simple Chat helps

What an AI chatbot for law firms actually does for you

Pre-qualifies prospective clients

Practice area, jurisdiction, case type, basic facts. By the time the chat reaches your intake team, you know if it's a fit.

Asks the right intake questions early

Configure the chatbot to ask prospects about parties, opposing counsel, and case basics upfront. Your team gets the chat transcript before they confirm the consultation, so they can run conflict checks first.

Answers process and fee questions

"Do you offer flat fees for divorce?" "How long does probate usually take?" Clear answers from your real materials, in your tone.

Captures consultation requests that fit

Only prospects matching your practice criteria are invited to request a consultation. The rest get a respectful "we're not the right fit, here's a referral source."

Law firm features

Built for the way firms actually work

Practice-area aware. Conflict-aware. Time-saving.

Practice-area awareness

Configure the chatbot to recognize family, employment, corporate, criminal, etc. and reply with the right context. Multiple chatbots (one per practice page) can each route to a different team email.

Conflict-check capture

Pre-collect names of involved parties so your office can clear conflicts before booking the consultation.

Consultation scheduling capture

The chatbot asks qualified prospects for their preferred consultation times in chat. Your intake team books the meeting in your existing calendar with full chat context in hand.

Fee and process explanations

Hourly vs. flat fee, retainer structures, contingency, common timelines. Patient explanations from your real fee schedule.

Out-of-scope routing

When the chatbot detects a matter you don't handle, it says so politely and offers a referral path you've configured (bar association, partner firm, etc.).

Multilingual intake

The chatbot speaks the prospect's language during the chat. The transcript that lands in your inbox is in the original language; configure the chatbot to also produce a short summary in your working language at the end of the chat.

Why us

Why firms pick Simple Chat

30-minute setup, no developer

Paste your firm's practice areas, fee structure, and qualification criteria. Live before your morning calendar block.

Wears your firm's brand

Your firm's name, colors, partners. White-label option removes our footer entirely. Prospects experience your firm, not us.

Trained on your real materials

Upload your engagement letter templates, fee schedules, FAQs. The chatbot answers in your firm's actual language, not generic legalese.

Compliance-aware

Configure the chatbot's instructions to never give legal advice. It does intake and qualification only — the actual lawyering stays with your attorneys.

Pricing

Try it on your firm's website

Busy firms typically run on Plus: 2,000 monthly credits (a typical intake conversation uses 8–20 credits — see pricing for math), three chatbots if your firm has practice-specific landing pages or multiple offices. The Smart model handles legal intake nuance well. Start with 50 free credits — most firms see immediate ROI from filtering out misfit inquiries.

Recommended

Plus — $50/month

No credit card

FAQ

Common questions from law firms

Will the chatbot give legal advice?

No, and we configure it explicitly not to. The chatbot answers process and fee questions ("how long does an uncontested divorce take in this jurisdiction?", "what does a typical retainer look like?") and runs intake (collecting case type, parties, urgency). When a prospect asks "what should I do in my case?", the chatbot says "I can't give legal advice, but let's get you on a consultation with one of our attorneys" and captures the request. This keeps the chatbot out of giving legal advice — your firm and its attorneys remain the only source of legal advice for prospects.

How does it handle conflicts of interest?

During intake, the chatbot collects the names of the prospect, opposing parties, and any other key parties they mention. Your intake team sees the conflict info before the consultation is confirmed, so you can run a check internally and decline gracefully if there's a conflict — before any privileged information is exchanged. The chatbot doesn't run the conflict check; you do, with the info pre-gathered.

Will it scare off serious clients with too many questions?

You control the intake length. Most firms keep it short: practice area, basic facts, jurisdiction, urgency. Three to five questions, conversational tone. Prospects appreciate clarity over a vague form, and serious clients are typically happy to share context once before a real consultation rather than repeating it.

What if the chatbot doesn't know the answer?

It says so and captures a callback. You configure the fallback: collect email + phone, ask for a brief case summary, route to a specific intake person. The handoff arrives in their inbox with the full chat context, so they're picking up where the chatbot left off. We strongly recommend never letting the chatbot guess on legal questions — accuracy matters more than coverage.

What's the ROI for a firm?

If a partner spends 30 minutes on three misfit intake calls a week, that's 78 hours of senior time a year. The chatbot redirects those before they hit your phone. See the pricing page for plan details.

Does it support multiple languages?

Over 100, auto-detected. For firms with international clients (immigration, corporate, family law with cross-border issues), this is a real advantage. The chatbot conducts intake in the prospect's language; you can configure the summary email to your team to be translated to your working language.

Can I cancel anytime?

Yes. Cancel from your dashboard, no obligations of any kind. The chatbot keeps working until the end of your billing month. You can export your data anytime from the dashboard while your account exists, including all intake conversations for your records.

Reclaim your morning

Add a smart intake assistant to your firm's site tonight. 50 free credits, no card required.